India’s Startups Leading the AI Race

AI With Hariharan
5 min readApr 12, 2023

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Photo by Mika Baumeister on Unsplash

India’s startups are making a huge impact in the Artificial Intelligence (AI) race.

With cutting-edge technological advancements and innovative approaches, Indian startups are leading the way in the development of AI solutions.

From helping companies optimize their operations to developing new products and services, Indian startups are helping to revolutionize the way we interact with technology. In this blog post, we’ll take a look at some of the most impressive Indian startups that are leading the AI race.

Hike messenger

Hike Messenger, an Indian messaging app founded in 2012, has become a leader in the field of artificial intelligence (AI). Hike Messenger has revolutionized communication in India by offering features like sticker chat and instant messages. By incorporating AI into its platform, Hike has taken messaging to the next level.

The company has been investing heavily in AI and machine learning over the past few years. It has developed several AI-based features such as the AI-enabled chatbot ‘HikeBot’ and ‘HikeMoji’.

HikeMoji is a personalised avatar which allows users to create customised stickers of themselves with their facial expressions. These AI-enabled features have made it easier for users to communicate and stay connected with friends.

In addition, Hike has implemented AI-based natural language processing capabilities to enable users to search through messages quickly and easily. It also uses deep learning to understand user behaviour and make personalised recommendations.

The company has also launched ‘Hike Payments’ which makes use of AI-driven fraud detection algorithms to ensure secure transactions. This feature enables users to send and receive the money within seconds using UPI payments.

Hike’s investments in AI have enabled it to become one of the leading messaging apps in India. It has achieved tremendous growth over the last few years, becoming one of the most popular messaging apps in the country. With its focus on AI, Hike is sure to continue to grow and innovate in the coming years.

Flipkart

Flipkart is one of India’s leading e-commerce companies and has been at the forefront of the Artificial Intelligence (AI) revolution in the country. The company has been investing heavily in AI and machine learning, leveraging these technologies to improve its customer experience, as well as to create more efficient and effective operational processes.

One example of how Flipkart is using AI is its ‘visual search’ technology. This tool enables customers to take a photo of any item they like and upload it onto the Flipkart app.

The AI then searches through the entire catalogue of products to provide a list of matching items, so customers can find exactly what they’re looking for.

Flipkart has also created an AI-based chatbot called SARA that assists customers with their queries and simplifies the online shopping experience. Additionally, the company is leveraging AI to identify customer trends and preferences, allowing them to personalize their offerings and provide a tailored customer experience.

Through its investments in AI, Flipkart is leading the way in delivering innovative customer experiences and driving efficiency within its operations. The company has set the standard for others in the industry to follow and is continuing to push the boundaries of what’s possible with AI technology.

Ola cabs

Ola cabs is one of India’s leading on-demand transportation platforms that is leveraging AI to make the lives of its customers easier. Ola cabs has developed a range of AI-based products and services, including their popular “Smart Ride” feature.

This AI-driven service uses machine learning algorithms to automatically match riders with the most suitable driver for their route, allowing for quicker pick-ups and better experiences for customers.

Ola also recently introduced a feature which allows customers to use their AI-based recommendations to find the best routes for their journeys.
In addition to these features, Ola cabs has also been investing heavily in the research and development of autonomous vehicles.

The company has already begun testing out self-driving taxis on Indian roads, and is expected to roll out a commercial version soon.

Ola cabs’ foray into autonomous vehicles is likely to revolutionize the taxi industry in India and make it easier for people to book rides with their smartphones.

Overall, Ola cabs’ AI-driven initiatives are sure to help them maintain their position as one of India’s leading transportation platforms. The company’s focus on leveraging AI to make the lives of its customers easier is set to ensure its continued success in the coming years.

InMobi

InMobi is a leading Indian startup in the artificial intelligence (AI) race. Founded in 2007, InMobi is an advertising and analytics platform that uses AI to target customers and personalize ads for them. The company has revolutionized the mobile advertising industry with its cutting-edge technology, which helps advertisers reach their target audience in the most effective way.
InMobi also offers its clients insights on user behavior and trends, as well as tools to better track campaigns and analyze results.

This data helps advertisers optimize their campaigns and make informed decisions about their advertising strategies.

With its AI-driven platform, InMobi is able to deliver personalized experiences to users while providing detailed performance analysis of the campaigns.

InMobi’s AI platform is also used by businesses to create marketing automation campaigns that help them better engage with their customers.

The company’s advanced algorithms are able to recognize customer patterns and preferences, which allows businesses to deliver personalized messages that are tailored to each customer’s needs.

InMobi is an industry leader in India’s rapidly growing AI landscape and has set the standard for how AI can be leveraged to create value for customers and businesses alike. With its innovative solutions, InMobi is helping drive the growth of India’s digital economy and is paving the way for the future of AI in India.

Cred

Cred is a startup founded in 2018 that is using artificial intelligence and machine learning to help reduce the amount of financial fraud in India.

The company has developed a mobile platform that offers users secure access to financial products and services, including credit cards, insurance, loans, and savings accounts.

With the help of AI, Cred can detect suspicious activity or potential fraud quickly and alert customers in real-time.

Cred also uses AI to personalize user experiences by analyzing customer data to provide targeted advice on how to save more money or pay down debt.

In addition, the company is exploring ways to use AI to help customers manage their finances more effectively, such as predicting future expenses and managing budgets.

By leveraging AI, Cred is helping to make financial services more secure and accessible for customers in India….!

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